Making a well loved breakfast shop recognisable.
Melbourne based Whisked is a small but popular unbranded shop within Prahran Market - one of Melbourne's famous markets, selling some of best eggs and breakfast produce you can find. With the expansion to delivery, the need for a brand identity became crucial, as without one there would be no point of recognition, leaving valued customers in a struggle to find or identify Whisked. In response, an appropriately playful identity was crafted to capture the personality and essence of the business. The introduction of a whisk in the ‘W’ enhances the wordmark resulting in an iconic logo that is instantly recognisable, memorable and honest.
Whisked
Brand identity
Brand identity & photography
